I learnt more in a morning about British hams than in my previous five years in retailing

This comment was made by one satisfied deli owner after attending this interesting and entertaining full days' training seminar. Following in the footsteps of the successful UK Cheese Guild training programme, this course tackles hams and charcuterie and is designed to help develop knowledge and build confidence.

This course is a must for all retailers, buyers and those involved in the supply trade.

On this informative and entertaining training seminar you will:

• Learn about the importance of the way the pig is reared in determining quality
• Understand the various curing techniques
• Understand the difference between mass produced and artisan
• Appreciate the impact of tumbling, added water, dry and wet cured and comminuted meats.
• Discover the best ranges to stock and the stories that encourage sales.
• Acquire skills in cutting, storing and selling

Five good reasons why you and your staff should attend this seminar:

Learn the five key ways to increase sales

Charcuterie dates for 2010

Members of The Guild of Fine Food just £60 plus VAT (£70.50) 
Non-members £85 plus VAT (£99.88). 

NB. Unfortunately we have had to introduce a £10 plus VAT (£11.50) surcharge for London training dates due to higher venue costs.

Book early as places are limited

Please e-mail Linda Farrand if you have any queries or download an application form.

The UK Charcuterie Guild is part funded by the following companies to whom we are indebted for their continued support:
Negroni, Fomento de Mercados / Extramadura

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